Logo Design - Kylie Duncan
This is the process of the recent logo we created for Kylie Duncan. Kylie is an intuitive wellness coach from Sydney. She offers coaching to help you rediscover what it means to have a relationship with food. Kylie had come to us already having a branding foundation in place, which did include some font & colour choices.
In the style guide she had two fonts which included a classic serif typewriter style called “Nixie One”, and a sans serif called “Robo Condensed”. Together they make an excellent combination for a logo. For the colours, there were two variations of each blue, pink and green.
Colour
Selection
Main
Logo
Secondary
Logo
This infographic was sent to Kylie explaining the process. It documents what each part of the logo means, and the thought process behind the logo.
We also had the pleasure of creating business cards for Kylie. Simple and to the point. We chose to use the sans serif for both Kylie’s name and her title. As this was easier to read when scaled down to a business card size. Kylie had them printed on a deluxe linen premium paper, which compliments the design perfectly.
